Dizzy Pig Cow Lick Spicy Beef BBQ Rub 7.1 oz

Dizzy Pig Cow Lick Spicy Beef Rub – Peppery Steak & Brisket Seasoning

When it comes to describing Cow Lick Spicy Beef Rub, it’s hard to top the words of BBQ legend Johnny Trigg:

“That was the best steak I ever had—and I’m from Texas!”

That unforgettable ribeye—coated in Cow Lick and grilled to a perfect char—says it all. A Dizzy Pig BBQ original, this bold beef rub is built on loads of freshly ground black pepper, earthy chiles, paprika, garlic, and onion. The result is a pepper-forward seasoning that makes beef flavors pop whether you’re grilling, smoking, roasting, or pan-searing.

Key Features

• Pepper-Forward Beef Rub – Bold black pepper with earthy chiles and savory aromatics

• Perfect for All Cuts of Beef – Steaks, burgers, brisket, prime rib, and chili

• Medium Heat Level – Big flavor without overpowering spice

• Handmade, Small-Batch Production – Freshly ground for maximum punch

• All-Natural Ingredients – Gluten-free, MSG-free, no tree nuts, peanuts, fillers, or anti-caking agents

Cooking Versatility

Cow Lick shines on ribeyes, strip steaks, burgers, and brisket, but its versatility doesn’t stop there. It adds depth to chili, enhances prime rib, and—surprisingly—tastes incredible on sliced tomatoes. Whether on the grill, smoker, or stovetop, this rub brings out the best in beef every time.

Why Choose Cow Lick Spicy Beef Rub?

If you love a classic peppery crust with serious depth, Cow Lick delivers. Competition-tested, pitmaster-approved, and endlessly versatile, it’s the kind of seasoning that turns great beef into unforgettable beef.